Job Description

Join the Island's Top Company as a Marketing Executive!Are you a skilled and experienced Marketing Executive ready for a rewarding career move? Look no further! Join our client, one of the largest and most prestigious companies on the island.

The Marketing Executive will be responsible for developing and executing the Company’smarketing strategy and tactical plans using both offline and, especially, online media. Thisrequires a special focus on digital marketing including the web, mobile App, SEO, CRM and database marketing, and social media.

Main Duties:

Including but not limited to:

• Plan and execute all marketing efforts including SEO, CRM and database marketing, social media, signage, and offline marketing and advertising.
• Liaise with the product owners to develop marketing and communication plans for individual products as well as advertising campaigns, and to ensure that these plans align with the Company’s marketing strategy. Develop agency briefs as and when required.
• Measure and report upon the performance of all marketing campaigns.
• Identify trends and insights and carry out tests (eg. A/B Tests) to continuously optimize spending and marketing ROI.
• Act as the single point of contact between the Company and its agencies and marketing suppliers.
• Manage the Company’s social media presence.
• Manage the Company’s website content.
• Coordinate the library of media assets including images and videos.
• Develop and track the marketing budget.

Person Specification Education / Qualifications or Experience

• Minimum qualifications:
• Bachelor’s degree in marketing or a related field with a preference for digital marketing.

Minimum experience:

• Three years experience in marketing with a preference for digital marketing.
• Experience with leading SEO, CRM and database marketing, social media, and display advertising campaigns.
• Experience with testing methods and analytical tools (eg. Google Analytics).
• Experience with setting up Google Adwords and Meta Ads.

Skills OR Knowledge

• Strong analytical and data-driven skills.
• Highly Creative
• Keeps up-to-date with the latest trends and practices in digital marketing.

If you are a qualified and motivated Marketing Executive ready to make an impact, apply now and join our dynamic team in the transport industry!

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