Marketing Manager Job at Royal Basket Trucks, Darien, WI

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  • Royal Basket Trucks
  • Darien, WI

Job Description

Job description

Job Summary
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand awareness. The ideal candidate will possess a strong blend of creativity and analytical skills, with a proven track record in developing and driving effective marketing strategies. This role requires a deep understanding of market research, social media marketing, and performance analytics to enhance our brand presence across various channels.

Responsibilities

  • Develop and implement comprehensive marketing strategies that align with company goals.
  • Conduct thorough market research to identify trends, customer needs, and competitive landscape.
  • Manage social media marketing campaigns to engage audiences and increase brand visibility, and company awareness.
  • Create compelling copy for various platforms including websites, print advertising, and digital media.
  • Analyze campaign performance using analytics tools to inform future marketing efforts.
  • Collaborate with cross-functional teams including product management to ensure cohesive messaging.
  • Stay updated on industry trends and emerging technologies to keep the company at the forefront of marketing innovation.
  • Coordinate sales and marketing events.
  • Manage company website.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing management or a similar role.
  • Strong skills in research methodologies and market analysis.
  • Proficiency in social media platforms and digital marketing tools.
  • Familiarity with Google Analytics and other performance tracking tools.
  • Basic knowledge of HTML for website content management is a plus.
  • Excellent copywriting skills with the ability to create engaging content for diverse audiences.
  • Experience in print advertising is desirable but not mandatory.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Experience in event planning and management.

Join our team as a Marketing Manager and play a pivotal role in shaping our brand's future!

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Job Tags

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